For Purpose Foundation

Making it easier to make a difference

We lead health and wellness challenges that turn the workouts and habits you already care about into real support for causes that matter.

We connect everyday people, companies, and charities in one campaign so anyone can make a real difference.

Why we exist

Most people want to help. Something gets in the way.

We hear the same four things again and again. Each of our challenges is built to remove them.

“I don't know how I could help.”

We give you a clear first step. Every challenge comes with a simple ask, a fundraising page, and real examples of people just like you making an impact.

“I'll give back once I have more money.”

Start with what you already have. Your sweat, your time, your network, and your daily habits all count today.

“People will think I'm doing it for attention.”

Share it proudly. Posting your challenge is how movements spread, and it's normal to feel good when you help someone else.

“I wouldn't know where to start.”

We do the heavy lifting. We vet the nonprofits, build the tools, and bring partners together so you can plug in and go.

Impact vehicles

Turn-key ways to make an impact

Three signature campaigns. Each built so anyone can join and the hard work is already done for you, whatever your fitness level or budget.

Paycom presenting a $150,000 Burpees For Vets check to the Mark Divine Courage FoundationPaycom's $150,000 gift to the Courage Foundation, Nov 2025
Every Veterans DayFitness fundraiser

Burpees For Vets

One burpee for every dollar you raise.

  1. Sign up on your own or as a team with your gym, company, or friends.
  2. Share your fundraising page and collect donations.
  3. Do one burpee per dollar on or around Veterans Day, then post it.

Funds support veterans at the point of transition back into civilian life, through programs for mental wellness, workforce development, and community.

$1.1Mraised for veterans
Visit burpeesforvets.com →
HealthProductivityMindset
21-day challenge100% to charity

New Year For Good

Build better habits. Fund a better world.

  1. Join the challenge and set a personal action plan for your biggest goals.
  2. Follow weekly video trainings on health, productivity, and mindset.
  3. Check in daily with a short habit routine and an accountability system.

100% of proceeds are donated to charity, so every day you follow through helps someone else too.

250+participants
Visit newyearforgood.com →
Volunteers and a family in front of the pink home they built together in Mexico, holding a Bienvenidos a Casa signBienvenidos a casa: a finished home in Mexico
MexicoHands-on service trip

Home Builds

Travel with a team. Leave a family with a home.

  1. Join a build team with friends, coworkers, or your community.
  2. Rally support to fund the home before you go.
  3. Build side by side with the family, then welcome them home.
20+homes built for families
Watch a build →
Partners in impact
Spartan
Paycom
F45 Training
BetterHelp
Hollywood & Mind
Kreatures of Habit
The Outlier Project
Greatness Collective

Our philosophy

Philoslove
+
Anthroposhumankind

Anyone can be a philanthropist

Philanthropy was never about big checks. It means love of humankind.

By that real definition, you're a philanthropist every time you act out of love for other people. We build ways to do that at every level, so your impact can keep growing.

Lead Give Live

Three ways to live the definition

Start with how you live. Your impact widens each time you give, and again when you bring others along.

The team

Our leaders for purpose

Brian Ford
Brian FordMy purpose is to convert human intention into action.
Maret Marcin
Maret MarcinMy purpose is to help build an economy that supports people, planet, and sustainable growth.
Case Kenny
Case KennyMy purpose is sharing the power of empathy and mindfulness.
Alexis Quiterio
Alexis QuiterioMy purpose is to inspire self-awareness and happiness through wellness, travel, and business.
Armando Quintana
Armando QuintanaMy purpose is to help others embrace their own uniqueness.

Let's work together

Bring a campaign to your team, company, community, or gym

Nonprofits, brands, and community leaders: tell us what you care about and we'll help you build the campaign around it.

Email us impact@forpurpose.com
Open email